Marketing Coordinator

We are seeking a dynamic and driven Marketing Coordinator to join our growing team. This position requires a strategic thinker with a passion for marketing and understanding of digital marketing channels. The Marketing Coordinator will play a crucial role in shaping our marketing strategy, executing campaigns, and ensuring our brand stands out in a competitive landscape. Due to the nature of our business, a strong understanding of the Federal Government landscape is a must.

Key Responsibilities

Conduct market research to identify target audiences.
Analyze market trends to inform marketing strategies and campaigns.
Collaborate with the executive team and program managers to develop impactful marketing campaigns and proposals.
Plan and execute events aimed at elevating the brand across target audiences.
Manage the creation and distribution of marketing materials across multiple channels, ensuring brand consistency.
Maintain and update marketing databases to ensure precise audience targeting.
Create and manage email and social media marketing campaigns.
Assess the effectiveness of campaigns and make data-driven adjustments.
Monitor competitors’ marketing activities.
Develop unique and competitive campaigns that highlight our brand’s distinctiveness.
Gather feedback on existing campaigns and use insights to refine and enhance marketing strategies.
Create, proofread, and edit content for various marketing channels to ensure consistency in branding.

Qualifications

Bachelor’s degree in Marketing, Communications, or a related field.
2+ years of experience in a marketing role.
Strong interpersonal and communication skills.
Proficiency in digital marketing channels, including social media, email marketing, SEO, and online advertising.
Excellent project management skills.
A keen eye for design and the ability to collaborate effectively with designers.
Understanding of the Federal Government landscape.
Proven ability to manage multiple projects simultaneously.
Strong analytical skills and attention to detail.
Experience with marketing tools and platforms (e.g., Google Analytics, CRM systems, email marketing software).

Pay & Benefits

Salary: $45,000-$65,000

Join a culture of lifting each other to new heights. At LEIDIT, every challenge is an opportunity, every project a journey, and every member a leader in their own right.

How to apply

Send your resume by email to jobs@leidit.com